I just saw on Yahoo news how one certain SUV won an annual award for being great at going green. After some skimming I found that the figure for MPG was between 21 and 22. I thought, “Really, that’s all?” I also wondered why they hid it down in the body of the article, rather than prominently displaying it right up top.
To me, it feels like SUV technology could be improving far more than it is, and the fact that a simple article about a “very green” vehicle is slightly deceitful (in not being completely up front) about the MPG leads me to believe that some groups are trying to make excuses. “Oh, it’s too hard to make these gas guzzlers more efficient, so let’s pretend that it doesn’t matter by just barely making mention of a fact like MPG.”
We all know miles per gallon is supremely important. It’s not just some useless piece of data that we can brush aside when it’s too low. If anything, we need to pay more attention when it’s lower than it could be, especially when a vehicle with such a low number is being celebrated for its “soft” impact on the environment.

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